Achieve ultimate platinum blonde hair with L'Oréal Paris Preference Platinum Extreme Platinum Blonde Permanent Hair Dye. This innovative dye offers a superior lightening result with extra hair care, leaving your hair up to 5x stronger*.
- 9 Level Lift Technology: Achieves a stunning platinum blonde in one step.
- Purple Dyes: Prevent brassiness for a sophisticated, pure platinum result.
- Reinforcing Conditioner: Intensely nourishes for stronger, healthier hair.
- Long-lasting Colour: Enjoy up to 8 weeks of fade-defying colour.
- Easy Application: Develops in 30-45 minutes for convenient use at home.
Description
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Product Information
Looking for an Ultra Platinum Bleach at home? Introducing renovated Preference Bleach by L'Oreal Paris, with bond protect technology! Benefits of Preference by L'Oreal Paris • Ultra Platinum Bleach with Bonding Technology • Lightens up to 9 Levels • Up to -80% Breakage* • Anti-brass care Read the instructions and do patch test 48 hours before use, 1.) Use gloves and mix components (powder and lightening cream) into developer bottle and shake to mix evenly, 2.) Apply bleach and leave for recommended time, 3.) Follow with conditioner and rinse. IMPORTANT: THIS PRODUCT CONTAINS PERSULFATES AND COLOURANTS. IT CAN CAUSE AN ALLERGIC REACTION WHICH IN CERTAIN RARE CASES MAY BE SEVERE. IT IS ESSENTIAL TO FOLLOW THE PRECAUTIONS BELOW: • DO NOT USE IF: - You are sensitive to persulfates or have previously experienced a reaction to a bleaching product. - You have previously experienced any reaction after colouring your hair. - You have a sensitive, irritated, or damaged scalp. For all questions related to your personal sensitivity, consult a doctor. Each box includes: 1x Lightening Cream, 1x Developer Cream, 1x Lightening Powder Sachet, 1x Reinforcing Conditioner, 1x User guide & pair of protective gloves. What makes it special? PROTECTIVE BONDING TECHNOLOGY - A perfect mix of lightening and bonding technology agents for our maximum lift and proven hair protection! ANTI-BRASS CARE - Thanks to our anti-brass care conditioner it protects the hair fibre and reduces breakage by up to 80% while neutralising brassy undertones. L'OREAL PARIS BLONDE ROUTINE - Pair with one of our Post-Bleach Toner Treatments *Instrumental Brushing Test
Storage Type
Ambient
Features
Ultra Platinum Bleach with Bonding Technology Lightens up to 9 Levels Up to -80% Breakage*.
Ingredients
1240996 - Lightening Powder: Potassium Persulfate , Sodium Silicate , Ammonium Persulfate , Citric Acid , Sodium Persulfate , Sodium Metasilicate , Sodium Lauryl Sulfate , Edta , Glycine , Ci 77891 / Titanium Dioxide , Hydrogenated Polydecene. (F.I.L. Z70018766/1). 1240812 - Lightening Cream: Aqua / Water , Cetearyl Alcohol , Propylene Glycol , Ethanolamine , Deceth-3 , Laureth-12 , Ammonium Hydroxide , Oleth-30 , Lauric Acid , Glycol Distearate , Polyquaternium-22 , Silica Dimethyl Silylate [Nano] / Silica Dimethyl Silylate , Carbomer , Edta , Parfum / Fragrance. (F.I.L. C263376/1). 1190207 - Developer Cream: Aqua / Water , Paraffinum Liquidum / Mineral Oil , Hydrogen Peroxide , Cetearyl Alcohol , Sodium Cetearyl Sulfate , Sodium Salicylate , Sodium Sulfate , Peg-40 Hydrogenated Castor Oil , Phosphoric Acid , Tetrasodium Etidronate , Tetrasodium Pyrophosphate. (F.I.L. C199529/1). 1241647 - Reinforcing Conditioner: Aqua / Water , Cetearyl Alcohol , Behentrimonium Chloride , Cetyl Esters , Ci 60730 / Acid Violet 43 , Ci 45100 / Acid Red 52 , Cocos Nucifera Oil / Coconut Oil , Sodium Hydroxide , Phenoxyethanol , Ethylhexyl Salicylate , Trideceth-6 , Chlorhexidine Digluconate , Limonene , Linalool , Benzyl Salicylate , Benzyl Alcohol , Amodimethicone , Isopropyl Alcohol , Alpha-Isomethyl Ionone , Citric Acid , Citronellol , Cetrimonium Chloride , Coumarin , Hexyl Cinnamal , Amyl Cinnamal , Parfum / Fragrance. (F.I.L. C254891/1). .
Shipping Details
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